Cookieless · EU-processed · GDPR-ready
See the visitors other analytics miss.
No cookie banner. One line to install.
VeritaMetrics recovers the ~30% of traffic ad blockers and consent walls hide, so you get complete, accurate data, and it stores nothing personal.
About 30% of internet users run an ad blocker (GWI: nearly 1 in 3), and consent-gated tools miss visitors who decline cookies. The ~30% recovery figure is an estimate based on these loss rates, not an independently audited number.
<script defer
data-site-id="YOUR-ID"
src="veritametrics.com/tracker.js"></script>~30% more visits recovered than cookie-based analytics.
- No cookies or consent banners
- GDPR, CCPA & PECR compliant
- No IP addresses or personal data stored
- Data processed on EU servers
- Respects Do Not Track
- Self-hostable
Built by Chelsea AI Ventures Ltd. Read our privacy policy or run it on your own servers.
One snippet, works with your stack
The whole picture
Everything you need in one dashboard
Traffic, sources, funnels, and revenue in real time, with page-speed scoring, engagement intelligence, and session replay built in.
A complete analytics suite
Real-time traffic, sources, funnels, goals, and revenue, the reports you expect from Google Analytics or Matomo, plus the parts they skip: page speed for SEO, engagement scoring, and session replay.
Growth insights
A site-health score with ranked, impact-scored fixes, including rage-click and dead-click signals.
Learn more →Page speed, for SEO
Real-user LCP, INP, and CLS at the p75 Google ranks on, measured from actual visits.
Learn more →Engagement intelligence
A fitted model scores in-session intent from engaged time and click sequence, so you can spot high-intent visitors.
Learn more →Session replay
Replay any visit as a filterable event timeline, lighter and more private than screen recording.
Learn more →Who Benefits Most
E-Commerce Platforms
- Track every sale accurately
- See the full customer path
- Know where revenue comes from
SaaS Companies
- See how users use your app
- Trust your A/B test results
- Track feature usage properly
Privacy-First Teams
- Analytics that respect user privacy
- GDPR/CCPA/PECR compliant by design
- European data sovereignty
How VeritaMetrics captures more data
Old Analytics Trackers
- Captures only up to 70-85% of user interactions
- Fails with JavaScript disabled
- Blocked by ad blockers
- No tracking without consent
- Adds 20-80KB to your page weight
- Compromises A/B testing accuracy
VeritaMetrics Analytics
- Captures ~99.5% of user interactions (estimated)
- Works without JavaScript
- Bypasses ad blockers
- No consent needed (GDPR compliant by design)
- Adds only ~5KB to your page
- Less than 100ms load time impact
The Hidden Cost of Legacy Tools
The Blind Spot
Around 30% of people run an ad blocker (GWI: nearly 1 in 3), and analytics scripts are a common target. Industry estimates put the loss to a tool like Google Analytics at 10 to 40% of visits, and higher on developer and privacy-conscious audiences. Visitors who decline a cookie banner are never counted at all.
The Speed Trap
Conventional analytics is heavy: Google Analytics loads roughly 145KB of code, enough to slow your pages down. On a slow phone it can even miss a click or a sale that happens before the script has finished loading.
The Compliance Trap
Google Analytics sets cookies and needs a consent banner in the EU and UK, and several European data-protection authorities have challenged sending EU data to a US company. That is legal risk and lost consent, on top of the banner friction.
The VeritaMetrics Fix
Our loader is tiny (about ~5KB) and starts the moment your page does, so it never holds things up. It counts every interaction from the first click, with no cookies and no consent banner. And for the rare visitor with JavaScript switched off, a 43-byte pixel still records the page view on our server. Our 99.5% figure is an estimate based on these loss rates, not an independent audit.
Built for Performance
Zero Drag
Our loader is only ~5KB and loads in the background, so it never holds up your page. Under 100ms impact on page load.
Smart Queueing
If a user's internet drops, we don't lose the data. Events are queued on the device and sent automatically when the connection returns.
No-JS Fallback
For users who disable JavaScript or use aggressive blockers, we fall back to a lightweight pixel. You get the stats you need without invasive code.
Autocapture
We track it all automatically
The moment the script is in, VeritaMetrics records clicks, form submits, outbound links, downloads, scroll depth, and engaged time. Add one HTML attribute only when you want to name a specific goal.
See everything it captures- Button click "Add to cart" 1,204
- Form submit "Contact us" 340
- Outbound link x.com 512
- Download pricing.pdf 88
- Scroll depth 75% 2,415
- Active time avg 1m 12s —
Every event above is recorded on install, with no code to write.
Clicks on buttons & links
Every click on a button or link is captured with its visible label. Nothing to tag.
Form submissions
Form submits are recorded automatically, with the submit-button label, so you can see which forms convert.
Outbound link clicks
Clicks to other domains are detected automatically, with the destination URL.
File downloads
Downloads of PDFs, spreadsheets, and archives are recorded on click.
Scroll depth
How far people scroll (25%, 50%, 75%, 100%), so you know which content actually gets read.
Active time
Real engaged time, counted only while the tab is in view and paused the moment they switch away.
Name a goal (optional)
Want a specific event named? Add one HTML attribute. There is still no JavaScript to write.
Why Choose VeritaMetrics?
Privacy First
GDPR compliant by design. Instead of cookies, we identify visits with a privacy-safe daily signature that resets every 24 hours. No IP addresses or personal details are ever stored.
Privacy-Safe Journeys
Visualize actual user paths and drop-offs. We reconstruct session timelines using low-entropy events, giving you debugging power without invasive screen recording.
Fast by Design
A ~5KB loader, plus a 43-byte pixel for visitors without JavaScript. Under 100ms impact on page load.
Complete Data
Capture ~99.5% of interactions (estimated) across all browsers and devices.
Server-Side Simplicity
One-minute setup with a single line of code. We do the counting on our own servers, so more of your real traffic gets through.
Instant Insights
Pre-built analytics dashboard ready from day one with easy-to-understand metrics.
European Data Sovereignty
All data is processed on EU-owned and operated servers, so it never leaves the EU.
Revenue Tracking
Attribute revenue to traffic sources. Track e-commerce transactions with order IDs, amounts, and products to measure ROI across campaigns.
Ads Breakdown
See paid ad traffic by platform. Automatically detects Google Ads, Bing Ads, and Facebook Ads via click IDs and UTM parameters.
Goal Tracking
Measure conversions with flexible goals. Track URL visits, custom events, file downloads, and time on site, no code needed.
How VeritaMetrics Works
One-Minute Setup
Add a single line of code to your website. No technical expertise required.
Server-Side Processing
VeritaMetrics does the processing server-side, so data capture stays reliable even when client scripts are blocked.
Instant Analytics
Access your pre-built dashboard immediately with actionable insights.
Start Tracking Your Website Today
Join our platform now to get early access to VeritaMetrics.
Help shape the future of privacy-first analytics.